If you stop sharing this data, Microsoft will no longer collect and use your browsing activity for personalization of advertising or experiences from that point forward. Under Personalization & advertising, turn on or off the setting for Allow Microsoft to save your browsing activity including history, usage, favorites, web content, and other browsing data to personalize Microsoft Edge and Microsoft services like ads, search, shopping and news. Select Settings and more > Settings > Privacy, search, and services. To manage the collection and use of your browsing activity for personalized advertising and experiences: Whether you provide this data is up to you, and you can turn this feature off or on at any time. Your browsing activity is collected and used for this personalization only if you've provided permission for the collection and use of this data for personalized advertising and experiences. What is Microsoft Edge browsing history?īrowsing history is information about the websites you visit using Microsoft Edge, including the list of sites you visited and associated data such as the URL, site name, and time you visited the site. Your customer content, like notes in your Collections, will never be used to personalize advertisements. This data will not be collected while browsing InPrivate or Guest. Similarly, when we personalize your news, if you frequently look at travel blogs and read travel articles, then your Microsoft news feed might display more relevant news content about traveling. Your browsing activity currently includes things such as:įavorite sites like your favorites and collectionsįor example, when we personalize Microsoft Edge Shopping, if we infer from your browsing activity that you prefer shopping at a particular store, the coupons or advertising you see might be customized to display that store’s products. This means we'll use your browsing activity to make your web experience, including ads, search results, shopping recommendations, and news articles you see, more relevant and useful to you. With your permission, we'll collect and use your browsing activity from within Microsoft Edge to personalize advertising, recommendations, and experiences for Microsoft Edge, Microsoft Bing, Microsoft News, and other Microsoft services.
How we use your Microsoft Edge browsing history for personalized advertising and experiences
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